Impression Engineers

Google Analytics Tracking Code Plugin for Wordpress

Posted on June 15, 2008 | 1 Comment

This plugin will add the code needed to run the Google Analytics visitor tracking program Download & Installation 1.) Download the Google Analytics plugin from us 2.) Then activate this plugin Unzip and upload the google-analytics folder into your `/wp-content/plugins/` directory Activate the plugin...

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Trust, privacy and security online

Posted on June 15, 2008 | No Comments

Trust, privacy and security online are important concerns for all companies on the web, especially small companies.  A sense of trust is important to any relationship especially online companies (websites). Take time to develop and establish confidence and trust on your site. Offer guarantees, make...

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Be Irresistible

Posted on June 12, 2008 | No Comments

Last week, we talked about a solution for what to do when asked for free product or services. (If you missed it, check the blog.) Today, let’s look at the other “freebie”—the irresistible offer to attract attention. Let your customer “test-drive” before they buy…...

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Podcast: Masters of Motivation with John Williams

Posted on June 11, 2008 | No Comments

with John Williams http://ivyleaguecoaches.com/ Copyright: Impression Engineers 2008    Part 1 [34:24m]: Play Now | Play in Popup | Download    Part 2 [15:36m]: Play Now | Play in Popup | Download

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Cashing in on Thank You.

Posted on June 5, 2008 | 3 Comments

I think we have all heard from our customers, “It will just take a minute…” or “Just one little change….”  Nothing takes a minute and any change always changes something else. It’s a fine line we walk as small businesses. It is very easy for customers...

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